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Sherwin-Williams: Swatch Everything


Gold - 2021 Atlanta Addys (Integrated Consumer Campaign)


Sherwin-Williams has over 1500 color names. It’s time to bring those colors to the real world.





Mosaic Posters



Big Pixels

Out-of-home brand installations that:
1. Pixelate footage in real-time.
2. Sample a random pixel’s color.
3. Provide a QR code that links the ColorSnap Visualizer app. 




Big Pixels Instagram story filter







ColorSnap Art (stunt)

Standalone art installation using paint chips from Sherwin-Williams’ ColorSnap studio.




Pre-roll






No partner






Mark